TrailLink - Website UX, UI and build
Transforming unused rail corridors into vibrant public places
Complete UX, UI and front-end build of the TrailLink website, designed to improve the browse-to-register conversion rate, increase mobile app downloads, and protect search engine ranking authority.
Using our collaborative planning and design approach, we worked closely with TrailLink to deliver a user-centred website with a modular approach to design and build to help with future growth and optimisation.
Optimised for mobile
The tool would be mostly used in store on a small screen devices
Interactive trail maps available throughout the site