Pixeled Eggs 2024 B Corp Impact Report

September 7, 2024

Hayley

As a certified B Corp agency, Pixeled Eggs is pleased to publish our 2024 Impact Report.

The report highlights our achievements and values and the way we use business as a force for good. With a focus on improvements, we continue to review and strengthen our business practices and consider our impact on people and the planet at every step. We work with a genuine intention of contributing to a better world.

We’re looking forward to our third year as a B Corp agency and to recertifying in 2025.

We’re proud to be part of a growing community of 2,000 change-making businesses in the UK. We’ve also enjoyed getting to know many of the B Corps in this group, growing our list of purpose-driven clients and connecting with our peers and fellow agencies in the community.

2024 Impact Report highlights:

  • The introduction of Community Engagement Time with the individuals spending 44 hours supporting charities and causes that resonate with them.
  • Our creative team supported a number of university challenges and activities, from the #Uxathon with Loughborough University and Loughborough School of Design to presentations and workshops on ethical design and the importance of storytelling in UX and Design.
  • We changed our bank. Using the bank.green website, we moved our money to a bank that doesn’t invest in projects that harm our planet or fossil fuels.
  • We became members of the Better Business Act, as well as pledges and groups such as Marketing Declares and Clean Creatives.
  • We champion digital sustainability by producing practical guides for website sustainability, supporting talks, and appearing on podcasts to promote a better understanding of the need for change in our industry, with practical tips on how to get there.
  • We partnered with the Charity Digital Skills Report, a benchmark for charities’ digital skills, attitudes and behaviours.
  • We produced a guide to the BHive for the B Corp community and celebration of 50k B Hive users, with tips and quick links to make the most of the BHive.

As an organisation, our commitment to being a B Corp is not about the benefit to shareholders but to all stakeholders. We focus our impact and efforts on the five B Corp Impact Areas: Governance, Workers, Community, Clients and Environment.

Continue reading and download our 2023-24 B Corp Impact Report.